PURITO: Ethical and Minimalist Skincare Made in Korea.


Promoted by retail : SHAKA
A masterclass exploring the philosophy of Purito, a Korean brand that has won over the international audience with its clean, sustainable, and transparent approach.
The session will highlight iconic products formulated with gentle yet effective ingredients—such as Centella Asiatica, Niacinamide, and next-generation sun filters—and show how to incorporate them into routines designed to hydrate and protect the skin through essential formulas, dermatological performance, and eco-conscious values.