Mirato was born in the 1960s, in the midst of the economic boom, a moment characterized by the strong growth in the demand of new products for personal care and hygene.

Today, Mirato is one of the leading players in the Italian Health & Beauty market, holding top positions across all major segments in which it operates, thanks to its ongoing commitment to research and innovation.

The company’s brands include comprehensive product lines in Cosmetics, Personal Hygiene, Hair Care, and Oral Care. Each line is highly diversified to provide targeted solutions for specific needs.

Mirato’s brands embody the values of Made in Italy: quality, innovation, creativity, and reliability.